Mukesh Ambani to purchase Alia's brand 'Ed-A-Mama'

Mumbai: Indian business magnate Mukesh Ambani is set to purchase the brand 'Ad A Mama' owned by Bollywood superstar Alia Bhatt.

According to media reports, Mukesh Ambani and his daughter, Isha Ambani, are interested in investing in the children's clothing brand.

The deal between Ambani and Alia has reportedly reached its final stages and is expected to be completed within a week.

Alia Bhatt launched the brand in 2020, offering high-quality and affordable clothing for children.

While the brand's total value is INR1500 million, the Ambani family has offered INR3500 million rupees to acquire it.