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Apple’s executive reshuffling isn’t over
Apple is preparing to shuffle executive positions ahead of former COO Jeff Williams’ retirement this year, according to a report from Bloomberg’s Mark Gurman. Among other changes, Eddy Cue, Apple’s head of services, will reportedly oversee the health and fit…

Published 3 hours ago on Oct 14th 2025, 2:01 pm
By Web Desk

Apple is preparing to shuffle executive positions ahead of former COO Jeff Williams’ retirement this year, according to a report from Bloomberg’s Mark Gurman.
Among other changes, Eddy Cue, Apple’s head of services, will reportedly oversee the health and fitness teams that may soon launch a rumored Health Plus subscription.
Williams previously led Apple’s health initiatives and passed the role of COO to Sabih Khan, the iPhonemaker’s former vice president of operations, in July. The company is splitting up Williams’ other responsibilities before his departure at the end of this year, with Apple software head Craig Federighi taking over watchOS, and hardware leader John Ternus overseeing Apple Watch hardware engineering, according to Bloomberg.
Bloomberg also reports that Johnny Srouji, Apple’s senior vice president of hardware technologies, is “evaluating his future at the tech giant” just months after his team launched the company’s first in-house modem.
Apple is shuffling other positions as well. Bloomberg reports that Apple fitness chief Jay Blahnik will report to health VP Sumbul Desai amid an internal investigation into conduct. Both Blahnik and Desai previously reported to Williams. In August, The New York Times reported that a former employee sued Blahnik, accusing him of creating a toxic work environment.

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