Kriti Sanon introduces ‘Hyphen’ on her birthday

Mumbai: Bollywood sensation Kriti Sanon on Thursday expanded her entrepreneurial ventures by introducing an affordable skincare line named ‘Hyphen’ on her 33rd birthday, just a few weeks after launching her production house.

Taking inspiration from A-list actors like Deepika Padukone, Priyanka Chopra, and Katrina Kaif, Kriti joined the league of celebrities venturing into the beauty industry. The launch of 'Hyphen' was unveiled on her Instagram account, where she expressed her joy and gratitude, welcoming everyone to the world of her skincare brand.

 

 

 

 

 

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A post shared by Kriti (@kritisanon)

The website reveals that the budget-friendly 'Hyphen' skincare line currently offers four products, priced between INR 449 and 649 each.

In her Instagram post, the 'Adipurush' actor shared her journey from skincare obsession to turning it into a passionate dream of creating effective and power-packed products.

'Hyphen' combines the potency of scientific research with the goodness of natural ingredients to deliver multiple benefits in each product. Kriti described 'Hyphen' as a hope for possibilities and opportunities, representing a special chapter in her life.

The news of her new venture received an overwhelming response from thousands of fans and fellow industry members, who praised her and wished her the best for this new journey.

Her upcoming projects include 'Ganapath', 'The Crew', an untitled romantic comedy with Shahid Kapoor, her debut production with Kajol, and a rumored biopic on Meena Kumari with Manish Malhotra.

Previously, she was seen in the mythological action film 'Adipurush' alongside rumored beau Prabhas.