TikTok users will now be able to create video effects right in TikTok without downloading another app. The company announced the new mobile editing feature, available now globally, in a blog post today.
Technology
TikTok’s latest feature lets users make AR filters
TikTok is adding an in-app filter creation feature, allowing anyone to make effects that other people can use in videos. Previously, AR filter creators had to make effects in a different app.
AR effects are a big part of TikTok culture — they spawn challenges, viral games, and essentially a whole genre of content. But up until now, creators had to use a separate program called Effect House to make filters for the app.
In the TikTok mobile app, users can work off of filter templates and experiment with more than 2,000 assets to use in their effects. They’ll also be able to add interactivity in filters that’s triggered through movements like tapping the screen, winking, smiling, and more.
Though filters have always been central to TikTok, the developers making these effects have been doing it for free until recently. In May, the company announced it would open up a $6 million creator fund for the people making viral effects — though the bar to start earning money was high and payouts relatively low. In October, TikTok overhauled the program include to lower eligibility and change how payouts would be calculated.
TikTok filters are also becoming more and more realistic. Earlier this year, a beauty effect called Bold Glamour started gaining traction, with users shocked at how seamless it looked. The filter, created by TikTok itself, uses generative AI to transform a user’s face so convincingly that it’s uncanny. The Bold Glamour filter has been used in over 150 million videos so far. TikTok didn’t immediately respond to questions about whether the in-app feature would include generative AI tools.
-
Entertainment 2 days ago
Vidya Balan suffers terrible accident
-
Sports 2 days ago
Babar Azam resigns as Pakistan Cricket team captain
-
World 1 day ago
US refutes to support Israeli strikes on Iran's nuclear installations
-
Pakistan 18 hours ago
Naqvi warns PTI of dire consequences if protests in D-Chowk
-
World 2 days ago
Iran determined to destroy Jewish infrastructure if Israel attacks
-
Pakistan 17 hours ago
Holiday announced amid PTI’s protest
-
World 2 days ago
Explosions in Israeli embassy in Denmark’s Copenhagen
-
Pakistan 1 day ago
PTI vows to stage protest at D-Chowk on Oct 04