- Home
- Technology
- News
YouTube Music achieves 50 million subscriber mark
YouTube's music streaming service has surpassed 50 million subscribers. The streaming giant says it is growing quickly as it tries to close the gap with market-leader Spotify.


YouTube Music trails rivals Spotify, Amazon and Apple but has been gaining ground, according to market tracker Midia Research. YouTube is a subsidiary of Google.
"Google’s YouTube Music has been the standout story of the music subscriber market for the last couple of years, resonating both in many emerging markets and with younger audiences across the globe," Midia analyst Mark Mulligan said in a post.
"The early signs are that YouTube Music is becoming to Gen Z what Spotify was to Millennials half a decade ago."
Spotify had 32 percent of the global music streaming market in the first quarter of this year, while Apple Music accounted for 16 percent and Amazon had 13 percent, according to Midia.
YouTube Music accounted for eight percent, behind China-based Tencent with its 13 percent share, Midia reported.
"We’re seeing impressive growth in countries like Korea, India, Japan, Russia and Brazil where music is a top passion," YouTube global head of music Lyor Cohen said in a letter about passing the 50 million subscriber milestone.
"The unique offerings of YouTube Music and Premium are resonating in established and emerging music markets alike."
The overall number of streaming music service subscribers climbed more than 19 million to a total of 487 million in the first quarter of this year, according to Midia.
YouTube Music was the fastest-growing music streaming service last year, as its ranks of subscribers grew some 60 percent, said Mulligan.
"We’re in our own lane -- there's no other place where fans can get uninterrupted access to the largest and most diverse catalogue of music, artists and culture," Cohen said in the letter.
"We’re making it easy for music fans to go deep and find their thing."
YouTube said in June that it paid more than $4 billion to the music industry during over the prior 12 months.
SOURCE: AFP
Actor Humaira Asghar contacted 14 people in last phone calls on Oct 7: police
- 8 گھنٹے قبل

Rescue underway after boat capsizes in Indonesia
- 6 گھنٹے قبل

FIA arrests human smuggling suspect in Karachi
- 5 گھنٹے قبل
Severe heatwave claims 1,180 lives in Spain in two months
- 8 گھنٹے قبل
Gold falls by Rs700 per tola as global rates drop
- 7 گھنٹے قبل
OGRA reduces RLNG prices for July
- 9 گھنٹے قبل
PTI founder receiving full class-b jail facilities, says Jail Superintendent
- 9 گھنٹے قبل

Oldest marathon runner Fauja Singh dies at 114 in hit-and-run
- 4 گھنٹے قبل

TCP revises sugar import tender amid IMF concerns
- 8 گھنٹے قبل

Indonesia lauds Pakistan’s counter-terrorism efforts
- 4 گھنٹے قبل
Zardari, Shehbaz discuss country’s political, security, economic situation
- 4 گھنٹے قبل

Divided court clears way for Trump to cut education department jobs
- 5 گھنٹے قبل