CEO Forum and Product Exhibition highlight student startups at UOS

(Web Desk): The Malik Feroze Khan Noon Business School at the University of Sargodha (UOS) held its second annual CEO Forum and Product Exhibition, bringing together innovation, entrepreneurship, and thought leadership under one roof.

The event, inaugurated by UOS Vice Chancellor Prof. Dr. Qaisar Abbas, drew participation from 18 leading CEOs across Pakistan, all eager to share their experiences and insights with the students. The exhibition showcased 32 cutting-edge business ideas and prototypes developed by students, demonstrating their creative thinking and practical business skills.

The student exhibition featured a wide variety of startup concepts, including tech prototypes, lifestyle products, and innovative service models—each reflecting the students’ deep understanding of the job market, entrepreneurial trends, and classroom-to-market application.

Prof. Dr. Qaisar Abbas, in his keynote, shed light on the need for stronger academia-industry collaboration in Pakistan. “Around the world, universities and industries work closely together to shape future talent. It’s time we bridge that gap in our country,” he remarked.

Dr. Abbas also launched the Business Case Study Journal, making Noon Business School the third institution in Pakistan to initiate such an academic resource to link real-world business challenges with student learning.

Anchorperson Farukh Shahbaz Warraich also expressed his views during the panel session titled "Future Graduate Skills for the Job Market." Warraich encouraged students to embrace e-commerce and digital media as powerful tools to launch and scale their startups.

“Confidence and creativity go hand in hand. With the power of e-commerce and media, today’s students can become tomorrow’s job creators,” he emphasized.

Prominent academic figures including Prof. Dr. Masood Sarwar Awan and Prof. Dr. Irfan Shehzad also attended the forum, contributing to discussions on how to better prepare students for the evolving demands of the job market.