- Home
- Technology
- News
TikTok prepping to begin live-streamed shopping feature
TikTok is planning to stride into e-commerce world by introducing new features in-app like live-streamed shopping and product catalogues.

The entertainment app owned by China's ByteDance, said its new live-streamed shopping feature would be similar to traditional TV shopping channels but for mobile.
With the new update, users would be able to purchase products with a few clicks after watching a quasi-infomercial. Earlier, some social media apps have added in-app shopping capabilities.
TikTok's new e-commerce feature to include a tool that will allow companies to exhibit catalogue and another feature that will let users with a big following to link to products and earn capital off sales.
The new features, which are reportedly set to roll out in late 2021, follow months of efforts for the company to move into e-commerce.
Last year, "TikTok for Business" was also launched. Then in October, it had partnered with Shopify in order to give sellers the facility to use the app to run ad campaigns. Months later, TikTok signed a deal with Walmart to allow users to buy products in-app without leaving the platform.
Individuals have already found success selling their products through TikTok, as the platform is top among its peers in escalating brand awareness among young people.
Users such as artists, used clothing retailers, and cosmetic vendors have all sold their items on TikTok, increasing sales and followers through video marketing.
WWE icon Goldberg bids farewell after 27-year wrestling career
- 3 hours ago

Galaxy Z Fold 7 hands-on: Samsung finally made the foldables we’ve been asking for
- 13 hours ago
WhatsApp introduces new feature to show how many people are typing in group chats
- an hour ago

Sindh police give 10-day deadline to personnel to quit gutka, mawa use
- an hour ago

Emergency vaccination reduced deaths by nearly 60% during epidemics, study finds
- 14 minutes ago

Wildlife force deployed as no-bird zones enforced near Lahore airport
- 3 hours ago
PTI launches 90-day ‘do or die’ movement across Pakistan
- 3 hours ago
Iran confirms assassination attempt on President Pezeshkian amid Israeli airstrikes
- 2 hours ago
Rawalpindi to Multan bus meets accident; 5 in critical condition
- 3 hours ago

Kashmir Martyrs’ Day: A historic reminder of struggle and sacrifice
- 4 hours ago

High risk near rivers as Tarbela spillways open today
- 2 hours ago

Yanks' Rodon replaces Fried on AL All-Star team
- 12 hours ago